White Traditions Bridal House is conveniently located in the heart of historic downtown Saint Charles, Missouri, a short 30 minute drive from downtown St Louis, Missouri. Plan a day of bridal gown shopping and also spend some time dining and shopping in the nearby neighborhood. we also have a sister store, Cleo Bridal, located in O’Fallon, Missouri. the two stores are vastly different but still similar! Cleo bridal and White Traditions Bridal House do not have crossover wedding gowns and the two stores have different price points. check out our F.A.Q for more information on which store you should shop.